What’s Better than Amazon Prime? The Amazon Brand Registry!
Protect your brands with the same ease as clicking “two-day shipping” by using Amazon’s Brand Registry. This program has two purposes: to help brand owners protect their valuable trademarks; and to promote trust among consumers by creating an online marketplace full of legitimate (non-counterfeit) products.
Specifically, the Brand Registry is a tool that searches the Amazon.com marketplace for infringements and misuses of trademarks owned by participants of the program. It also identifies sellers shipping products from countries in which brand owners do not manufacture. The tool then reports these violations to brand owners to allow them to take action quickly and efficiently to stop the violations.
However, there’s a catch: participation in the Brand Registry program requires the brand owner to register its brand with the U.S. Patent and Trademark Office. Thus, if you haven’t yet federally registered your brand, contact us
. We’ll register it for you so that you can take advantage of this valuable Amazon program.