#DupeInfringement: When Social Media “Dupes” Cross the Trademark Line
Fish Tank: Newsletter Volume 26, Issue 15
The fun internet trend of promoting “dupes” has officially crossed the trademark line and everyday content creators are finding themselves in the crosshairs of multimillion-dollar corporate lawsuits.
IP Scavenger Hunt: FIFA Branding at the 2026 World Cup
Fish Tank: Newsletter Volume 26, Issue 14
The FIFA World Cup is global football (or soccer) at its highest level. It is, however, also one of the most carefully crafted displays of intellectual property (IP) in the world.
TRADEMARK LAW OFF-LEASH
Fish Tank: Newsletter Volume 26, Issue 13
Trademark owners are often cast as villains when they send cease-and-desist letters. But in trademark law, failing to enforce rights can sometimes create bigger problems than enforcing them.
WNBA Comebacks, Celebrity Claims, and a Trademark Plot Twist?
Fish Tank: Newsletter Volume 26, Issue 12
Women’s sports are having a moment, and not a small one. And right alongside that rise: the business of women’s sports is heating up, including some surprisingly dramatic trademark battles.
Inventing DNA?
Fish Tank: Newsletter Volume 26, Issue 11
The idea that someone might “own” a piece of DNA raises a slightly uncomfortable question: can you really patent something that exists inside all of us?
The Bots Have Found Religion; What Will They Come Up With Next?
Fish Tank: Newsletter Volume 26, Issue 10
Forbes reported that more than 1.5 million bots on an AI agent-driven social network appear to have created a new religion for themselves, the Church of Molt, with congregants adopting the name of “Crustafarians.”
The Business of a Buzzer-Beater: NIL Lessons from March Madness
Fish Tank: Newsletter Volume 26, Issue 9
Every March, college basketball players get an opportunity to become household sensations overnight. In today’s NIL (Name Image Likeness) era, that moment can be a once-in-a-lifetime business opportunity.
Flippers Up!
Fish Tank: Newsletter Volume 26, Issue 8
Last week, PEI Licensing, LLC., the owner of the ORIGINAL PENGUIN brand (also known simply as PENGUIN) sued Pudgy Penguins Inc. in federal court in Florida over their respective penguin trademarks.
Battling AI Misuse with Trademark Law May Be “Alright” for Actor Matthew McConaughey
Fish Tank: Newsletter Volume 26, Issue 7
Matthew McConaughey recently obtained several trademark registrations with the U.S. Trademark Office in an effort to digitally capture and protect his entire persona.
Rethinking IP Strategy in an AI-Driven World
Fish Tank: Newsletter Volume 26, Issue 6
Patents enable others to learn from, build upon, and improve the disclosed invention effectively. However, some have questioned whether they still work in today’s artificial intelligence (AI) landscape.