U.S. laws provide trademark protection through the demonstrated use of a word, name, symbol, or logo in commerce involving goods or services. Beyond this, however, trademark registration is recommended for several reasons, including stronger rights in a potential dispute and providing notice to other parties that the mark is in use. While this may seem straightforward, it can prevent costly and time-consuming legal disputes over mark ownership.

Fishman Stewart handles all aspects of trademark registration, from conducting searches to ongoing mark management, including monitoring potential infringement and identifying ways to maximize a mark’s value through licensing and other revenue-generating opportunities. The firm files and manages both U.S. and international trademarks.